Last week I received an email from one of our clients because they were receiving a lot of spam from their website and they asked what they could do about it. It can be really frustrating when you are receiving junk emails and you have to filter through them to get to the important emails.
A blog, put simply is a personal journal published live on the web consisting of posts usually displayed in reverse, so the most recent posts appear first.
The Internet is fast becoming a more social place and blogs have gained in popularity as millions enter the world wide web every day. Blogs have become more than online diaries. In fact, blogging has become an important part of the online and offline worlds with popular bloggers impacting the world of business, media, politics and society.
Attracting customers to your website in the first place can be difficult enough, but once there, it can be even more difficult to keep them. So what steps can you take to ensure you are not giving them a negative experience on your site?
WordPress is the most popular blogging tool on the web and is used by millions of people worldwide. It uses a Content Management System (CMS) allowing users to control their content in a simple and easy to use interface. If you are not familiar with WordPress or you have trouble updating your own website and are thinking about converting to an easy to update system then this blog is for you.
WordPress has been around for nearly 10 years (originally named B2) and was designed to be a blogging tool. However, because it is completely free and customisable it has evolved beyond a tool just for blogs and is now used for full websites allowing people to share a whole range of information and keep it up to date. It has won countless awards and is the most popular CMS system around.
One of the main reasons why WordPress is so popular is that you can edit everything about it and any one can change the way it works and looks. So people who are highly experienced can add, change and customise the framework and people who are new to it can just use the basic standard system. If you are willing to learn there are also a vast amount of tutorials and forums available online.
Along with being able to edit the structure and user interface WordPress also allows users and developers to change the style of the website easily with the click of a button and thousands of styled templates are available to choose from. Themes also have lots of customisable options and features.
As an added benefit, WordPress also has add-ons for themes (known as plugins) which give additional functionality helping to create a more dynamic and personal web experience. Plugins can be anything from anti-spam to weather reports. Again these are open source so for highly experienced developers, they can edit and build their own plug-ins or for people with no experience they can just the standard plug-ins.
WordPress gives a lot of flexibility to both web developers and users, which is why we build many of our sites using this system. For more information about it or if you would like to talk to us about your website please feel free to get in touch.
More from me soon
When it comes to business cards, they really are an important tool for any organisation. First impressions count, and if done wrong, it can be very difficult to change someones view on your company. As one of the first pieces of marketing for your company your customer sees, a business card is vital, and if done incorrectly, it may not leave the lasting impression you were hoping for.
Although design can often seem an unnecessary expense, it really can affect how your company is portrayed. Whether we like it or not, people do judge books by their covers. If your designs look amateurish, they’ll switch off. If it looks appealing, they will be more likely to trust you.
“If you think its expensive to hire a professional, wait until you hire an amateur”
So, how do you make sure your business card design isn’t letting you down?
This cute infographic gives some basic tips on the do’s and don’ts of business card design…
Feel free to give us a call on 0116 232 5931 if you would like a free consultation on your business cards and company image.
Until next time,