Espresso Underground

Branding, marketing materials and website design for a coffee company Skills used: Brand Analysis & Strategy, Logo Design, Graphic Design, Website Design, E-Commerce Website Development

the project

Espresso Underground came to us with a need came about to develop a new brand for the company to accommodate their expansion in the coffee market.

We began by doing a brand audit, which analysed the current branding and looked at competitors’ brands. This enabled a brand strategy to be developed to help the brand grow moving forwards. The creative team then created a rustic logo to suit the market and rolled this out across stationery, brochures, an e-commerce website, social media and POS items.

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