Website Carousels

A Simple Effect That Will Give Your Site So Much More

What is a Website Carousel

A website carousel, also known as an image slider or image carousel, is a web design element that displays a series of images or content in a rotating or sliding manner. It typically appears as a horizontal strip on a webpage, and users can interact with it by manually navigating through the images or allowing the carousel to automatically cycle through the content.

The Beauty Rooms Divi Carousel, installed and set up by Hyphen, Your Local Leicestershire Marketing support

Key features of a website carousel include:

  1. Rotation: The primary function of a carousel is to rotate through a set of images or content items. This rotation can be triggered manually by users clicking navigation arrows or dots, or it can be automated with a set interval.
  2. Navigation Controls: Carousels often include navigation controls such as arrow buttons (left and right) or pagination dots, allowing users to move forward or backward in the sequence.
  3. Auto-Play: Many carousels have an auto-play feature, where the images change automatically after a specified duration. This is often used to catch the user’s attention and showcase multiple pieces of content without requiring active user interaction.
  4. Captions and Text Overlay: Carousels may allow for the inclusion of captions or text overlay on each image, providing additional context or information about the displayed content.
  5. Linking: Images within a carousel can often be linked to specific pages or content, allowing users to navigate to more detailed information or take specific actions related to the displayed content.
  6. Design Flexibility: Carousels are versatile and can be customized to match the overall design of a website.
  7. Space Efficiency: Carousels allow you to display multiple pieces of content within a limited space. This is beneficial when you have a lot of information to convey but want to avoid overwhelming visitors with too much content at once.
  8. User Engagement: Interactive elements like carousels can increase user engagement. Visitors may be more likely to interact with your website if they can scroll through or click through a carousel to discover more content.
  9. Highlighting Multiple Messages: Carousels enable you to highlight different messages, products, or features in a rotating manner. This can be effective for promoting various aspects of your business without cluttering the page.
  10. Storytelling: Carousels can be used to tell a story or convey a sequence of information. This is particularly useful when you want to guide visitors through a narrative or a series of steps.

Website carousels are commonly used for various purposes, including:

  • Showcasing Products: E-commerce websites often use carousels to display featured products or promotions.
  • Highlighting Services: Service-oriented businesses may use carousels to showcase different services they offer.
  • Portfolios: Photographers, designers, and other creative professionals often use carousels to display their work in a visually appealing manner.
  • Announcements and Events: Websites may use carousels to highlight upcoming events, promotions, or important announcements.
Hyphen's Divi Carousel

I use the Divi Carousel Module for the sites that I build.

Here are some advantages the Divi Carousel Module:

  1. Visual Appeal: Carousels can enhance the visual appeal of your website by showcasing multiple images or pieces of content in a dynamic and interactive way. This can be particularly useful for portfolios, product displays, or highlighting key features.
  2. Responsive Design: One of the benefits of using the Divi carousel is that it is designed to be responsive, meaning that carousels created with Divi should adapt well to various screen sizes and devices. This ensures a consistent and user-friendly experience across different platforms.
  3. Easy to Implement: Divi’s drag-and-drop builder makes it relatively easy to create and customise carousels without needing to write code. This saves save time and make it accessible options for any website using the Divi theme.
  4. SEO-Friendly: Divi and its components are designed with SEO in mind. Using Divi’s built-in modules, including carousels, ensures that your content remains search engine-friendly.
  5. A/B Testing: Divi allows you to easily create variations of your designs. This makes it straightforward to conduct A/B testing on different carousel configurations to determine what resonates best with your audience.
  6. Regular Updates and Support: Elegant Themes, the developer of Divi, provides regular updates and support for its products. This ensures that any issues are addressed, and new features or improvements are implemented over time.

While carousels can be beneficial, it’s important to use them judiciously.

Consider your specific requirements, audience, and design goals when deciding whether to implement a carousel on your website or not.

You can see it in action in the footer areas of and also on this site showing a range of product and client logos.

I am also in the middle of creating a more complex use of the a carousel for a client which shows products, a brief blurb and a link to that product page. I will put a link on to it when the site gets launched  – watch this space.

If you would like to discuss how I could help with your website please contact me

If you are interested in this or any of
Hyphen's other services please contact us.

Hyphen, your local Leicestershire marketing support